Samer Abu Taleb

Born in Jordan and raised in the US, Samer travelled extensively during his childhood learning about different cultures and spaces, leading him to a career in travel.

Samer is a growth-driven destination marketing specialist with over 12 years of expertise in the global tourism industry. Prior to joining MarketID, he spent over 10 years at a Tourism Board in North America, leading marketing, trade partnerships, and business development efforts. During his tenure, he oversaw the U.S. becoming the largest tourism source market and successfully developed a new market in Mexico, becoming one of the client’s highest revenue generators. Bringing a team first approach, Samer’s commitment is to drive growth, foster client relationships, and contribute to MarketID’s continued success in the tourism industry.

Samer has a Bachelor’s degree in Business, an M.B.A. in Marketing, a Diploma in Sustainable Tourism Development, and numerous certifications in Digital Marketing, Strategic Communications, and Project Management. He considers himself a lifelong learner, always seeking ways to improve.

Currently residing in Washington, DC, with his wife, newborn baby boy, and furry canine companion, Samer’s love for nature, the outdoors, and sports is reflected in his enthusiastic attitude to work.

Languages: English, Arabic, Spanish