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About Us

MarketID is a leader in international travel marketing. We tap into our valuable market insights, proprietary research, and key industry contacts developed over nearly four decades to deliver North American travelers to our client destinations.

Founded in 1985 as Marketing Challenges Intl. (MCIntl), we established a long track record of innovative marketing campaigns that deliver results.

Building on the strength of MCIntl, but recognizing the need to evolve at a time of unprecedented change in the travel industry, in 2021 we rebranded as MarketID. Maintaining our core mission of attracting travelers to world-class destinations, the updated brand reflects our continued growth and determination to help our clients stay a step ahead of an always-changing market.

Our services range from developing your brand and providing market intelligence to representing your destination at industry events and converting high-value sales leads. We leverage a wide variety of marketing tools to help you reach your audience, including targeted email and social marketing, on-the-ground sales missions, and live events.

Our Team

Coming together from all corners of the globe, industries, and walks of life, each MarketID team member brings their unique, well-developed expertise and passion to meeting your goals.

Our internal training program ensures every manager on the team will provide a high level of service and skill with a deep understanding of your target audience and expertise of the latest marketing tools and technology.

Samer Abu Taleb

Travel Trade Manager

Ashley Baboota

Account Coordinator

Stephanie Cheung

Account Director, Dubai Business Events | Director, Strategy & Insights

Michel Couturier

CDME, Managing Partner

Tara Hamburger

Business Development Manager

Jacqueline Hewitt

Managing Partner

Carmen Lozada

Business Development Manager

Nikki Puyat

Marketing Operations Manager

Our ambassadors


Junior Pawject Manager


Barketing Manager

Pawperations Manager

Portfolio of Clients