2020 ushered in a new era for the meetings and events industry.
Association executives have had to transform their F2F events into virtual events in a matter of weeks. Not an easy task when your annual congress brings over 25,000 delegates from around the world at the same location every year.
The management of the European Society of Radiology (ESR) based in Vienna faced that challenge head on. The European Congress of Radiology (ECR2020) was confirmed to be held in Vienna July 15 to 19. In no time, ESR executives decided to make the 2020 edition virtual. Technology wasn’t new to ESR management, over the past 3 years, the Congress has been hybrid.
The virtual Congress gathered over 15,265 delegates from 130 countries featuring 50 live sessions, an exhibit with 216 companies, and a new and unique “Vienna Lounge. The Vienna lounge was created to provide the perfect Viennese ambiance with concerts, cooking courses, and virtual tours of Viennese museums. The Vienna Convention Bureau contributed to the successful lounge.
The ECT2020 will continue until December 2020 extending its enormous positive impact on the radiology community worldwide.
ECT 2020 is now considered a case study for the industry.
To learn more, take a look at the short video below:
Image by ECR and Video courtesy of Vienna Convention Bureau.
